Work
Selected cases.
Two published deep-dives. More ship as they clear publication with their clients and partners.

Lenovo Legion · 2026
Gamers don't watch ads. We didn't make one.
22.8M impressions · 107K engagements · 6 Stevies and counting
Read the case →

Lenovo Legion × Marshmello · 2025–26
Gaming as the gateway to music culture.
386M impressions · 7.1M engagements · cross-pillar with Chaos Theory
Read the case →
EXTERNAL ↗STB × XG · 2026 · Chaos Theory with Catalyst
5M+ views. Zero paid.
Cross-pillar campaign · Chaos Theory-led · with Catalyst
Read the campaign site ↗
